AUTOFORUM

Audi communicates in new digital formats

Jun, 12 2020, 19:01

Audi is opening up a new chapter in its communications via digital channels. Journalists from all over the world are able to familiarize themselves with new products, explore technologies and gain exclusive insights in virtual environments.

Banking in the digital age

Apr, 30 2020, 11:37

Transformation within the banking sector is not a new phenomenon, as over the last two years we have seen the introduction of digital banks, such as Thyme Bank, BankZero and Discovery Bank, causing disruption in the industry.

The car dealer can still secure a strong digital presence in SA By George Mienie

Mar, 23 2020, 09:26

Who would agree with me that it’s tough in our economy? Though in this tough economy, without the car buying consumer, we can’t sell all the wonderful things that we make or secure a strong car dealer digital presence in SA.

Digital innovation takes center stage at this year’s Festival of Motoring

Aug, 28 2019, 15:43

WesBank launched its new digital journey at the Festival of Motoring under the theme ‘Fastest Finance Ever’. One of the components of this journey is a digital application that provides consumers with a quick and seamless method of applying for vehic

Automotive players: the nine pillars for exceptional customer experience

Oct, 02 2017, 01:30

Nowhere is the digital revolution more apparent than in the automotive sector, as traditional players fight to maintain traction in a market becoming overrun by exciting auto-tech players like Tesla, Faraday Future and Google.

New CAR Digital Dealership Conference sponsor

Aug, 10 2017, 16:09

Innovation Group South Africa recently announced that it will be the headline sponsor of this year’s CAR Digital Dealership Conference.

Smartphones now secure car keys too

Sep, 23 2016, 07:43

Valeo announced this week that it has partnered with digital security company Gemalto (Euronext NL0000400653 GTO) to bring security to its virtual car keys system called Valeo InBlue®.

making your business future proof and digitally efficient takes more than just a website - Autoforum story

Get Digital Transformation Right

Apr, 07 2015, 07:15

Over the last year, we have focused on how increasingly the world is moving towards a digital platform, and this includes the auto sector - and indeed the media! How fitting that we received this article from Jayne Archbold, CEO, Sage Enterprise Mark

a graphical breakdown of SA car dealer advertising budgets - Autoforum story

Opinion: Car Dealerships’ Ad Spend Is “Misaligned With Customers”

Nov, 20 2014, 11:21

Car buyers have consistently used the Internet throughout the buying process, but are dealers stuck in the past in the advertising spend?

an image of a computer screen, side on, with a hand holding a car key, coming out of the screen - Autoforum story

Gumtree Updates & Improves Online Sales Tools For Dealers

Nov, 10 2014, 11:24

Gumtree Automotive says that it has 'monetised' the channel and has recently introduced an ad management and customisation dashboard for professional sellers.