AUTOFORUM

Automotive players: the nine pillars for exceptional customer experience

Oct, 02 2017, 01:30

Nowhere is the digital revolution more apparent than in the automotive sector, as traditional players fight to maintain traction in a market becoming overrun by exciting auto-tech players like Tesla, Faraday Future and Google.

New CAR Digital Dealership Conference sponsor

Aug, 10 2017, 16:09

Innovation Group South Africa recently announced that it will be the headline sponsor of this year’s CAR Digital Dealership Conference.

Smartphones now secure car keys too

Sep, 23 2016, 07:43

Valeo announced this week that it has partnered with digital security company Gemalto (Euronext NL0000400653 GTO) to bring security to its virtual car keys system called Valeo InBlue®.

making your business future proof and digitally efficient takes more than just a website - Autoforum story

Get Digital Transformation Right

Apr, 07 2015, 07:15

Over the last year, we have focused on how increasingly the world is moving towards a digital platform, and this includes the auto sector - and indeed the media! How fitting that we received this article from Jayne Archbold, CEO, Sage Enterprise Mark

a graphical breakdown of SA car dealer advertising budgets - Autoforum story

Opinion: Car Dealerships’ Ad Spend Is “Misaligned With Customers”

Nov, 20 2014, 11:21

Car buyers have consistently used the Internet throughout the buying process, but are dealers stuck in the past in the advertising spend?

an image of a computer screen, side on, with a hand holding a car key, coming out of the screen - Autoforum story

Gumtree Updates & Improves Online Sales Tools For Dealers

Nov, 10 2014, 11:24

Gumtree Automotive says that it has 'monetised' the channel and has recently introduced an ad management and customisation dashboard for professional sellers.

Communicating in a changing publishing landscape

Jun, 02 2014, 09:44

You may have noticed that AutoForum has changed from printing 11 issues a year, to alternate monthly. Why? You ask. Well it is about getting you content that counts.