Apr 09, 2021 FAW Trucks, Jianyu Hao, FAW South Africa
FAW leads the pack in HCV market
FAW Trucks achieved a significant milestone in its local history by taking the top spot in the Heavy Commercial Vehicle (HCV) segment of the local market for the first time in January this year. With 50unit sales recorded for the first month of 2021, FAW Trucks had a fair lead over second-placed Hino, with 20 sales.
This already impressive performance was surpassed in February, when FAW Trucks sold a significant 80 HCV units, well ahead of its closest rival, Hino (58) and third-placed Isuzu (52). Jianyu Hao, CEO of FAW South Africa says, “Since first entering the local market in 1994, it has been our mission to provide South African buyers with products of high quality that are not only well suited to local conditions, but also boast high levels of safety, convenience and comfort. We have managed to combine this with competitive pricing, low running costs and excellent aftersales service. Our remarkable sales success in January and February is proof that we are doing something right as more and more buyers are opting for our trucks.”
FAW’s sales in the HCV segment is driven by two models, the 8.140FL and the 15.180FL. Both are ideally suited to customers in the farming and agriculture sector and have also found favour with small contractors and businesses, as well as fleet operators such as courier companies, In keeping with market trends and in response to customer requirements, FAW Trucks will upgrade and expand its range of vehicles during the course of 2021. To ensure that the product offering remains fresh, while at the same time catering to changing demands within the HCV segment, additional transmission options and a new derivative are on the cards.
“The current HCV range carries all the hallmarks that FAW products are renowned for, namely strength, reliability, ease of operation, and most importantly, delivering on the promise of a ‘truck built in South Africa, for Africa’,” Hao explains. “The planned upgrades to and expansion of the range will once again set the bar even higher and should bolster our sales performance even further as we head into the second half of the year.
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